Tree Ganesha

"Tree Ganesha" is an innovative environmental initiative led by Viral Desai. During the Ganesh Chaturthi festival, participants create eco-friendly Ganesha idols made from clay and seeds instead of traditional idols. After the festivities, these idols are planted, transforming them into living trees. This initiative promotes environmental awareness and sustainable practices while fostering a deeper connection with nature.

This unique celebration, exclusively observed in Surat under Viral Desai's leadership, sees active participation from millions of devotees who create eco-friendly idols as part of the Tree Ganesha initiative. Desai has pioneered a new trend in celebrating the Indian festival of Ganesh Utsav by using these sustainable idols, blending tradition with ecological responsibility.